C-LEVEL AGENCYWe accompany executives who have important presentations to deliver.
Welcome to explain.
From Strategy to Stage.
We believe that strategic presenting shapes companies and moves people.
That's why we support CEOs, boards, and leadership teams in the moments that truly matter.
From the strategic message to storyline and presentation design, to the convincing performance on stage.
Selected clients:
What we offer:
So that leadership conveys a shared direction.
A common understanding emerges from goal setting, context, and strategic communication tasks. Messages, argumentation, and approach are refined together. The storyline connects perspectives, arranges complexity, and provides orientation. This creates a common thread that leadership, teams, and stakeholders can follow.
Presentations for moments when leadership becomes visible.
Strategy, transformation, numbers, and visions of the future are brought to the point together. Complex content is condensed, structured, and vividly translated. Message, dramaturgy and design interlock. This results in extraordinary presentations that not only inform but engage people.
Appear confidently when it really counts.
The concrete communication moment is at the center. Message, language, presence, timing, and personal impact are specifically sharpened. The leadership personality remains authentic, the appearance gains in clarity. Thus, a presentation becomes a credible shared leadership moment.
Leadership becomes visible in what people say, how they appear, and what they stand for. explain supports CEOs, boards, founders, and leadership teams in sharpening their personal positioning and communicating credibly both internally and externally.
We develop C-Level Branding not as a superficial staging, but as strategic communication work. Together we clarify the attitude, themes, messages, language, and impact of a leadership personality. This results in clear narratives, strong performances, and communicative guidelines for stage, media, internal communication, LinkedIn, keynotes, townhalls, and strategic presentations.
Our approach combines positioning, storytelling, presentation design, executive coaching, and thought leadership. Thus personal visibility becomes not an end in itself, but an effective instrument for leadership, trust, brand, and business development.
When departments need to communicate more strongly together.
Communication, brand, sales, HR, and leadership are brought together. From presentations and templates to branding, messaging, and rollout, a common system is created. A common language ensures clarity, consistency, and better collaboration. Thus corporate communication becomes more connecting, effective, and usable in everyday life.
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PUMA CEO PRESENTATIONS
Change needs Communication.
From earnings call to press conference to townhall: explain accompanies strategic CEO communication that makes change understandable, provides orientation, and engages people, especially in challenging times.
TRUMPF LASER C-LEVEL KEYNOTE
A presentation
like a movie.
Deep Tech. Clearly told.
TRUMPF is a world market leader in industrial laser technology. Together with TRUMPF, explain developed an Executive Thought Leadership Presentationthat not only explains high technology but makes it strategically relevant for partners.
In workshops and sparring sessions, positioning, messages, storyline, stage logic, and visual dramaturgy were jointly honed with TRUMPF. Based on this, explain's creative directors developed a visual storytelling world that not only explains Deep Tech but makes it emotionally and strategically tangible.
The result: An Executive Keynote that translates technological complexity into a relevant future narrative for decision-makers and strategic partners.
learn more about the case
C-LEVEL STAGE EVENT
Leadership needs a stage.
For Bechtle, we translated strategic content into a clear C-Level appearance that provides direction, reduces complexity and makes leadership visible.
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BRAND WINNING
For over twelve years, explain has accompanied adidas in C-Level stage moments where brand, leadership, and international communication come together. Strategy becomes presence, messages become experiences that move people.
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PITCH WINNING
For Volocopter, explain developed a pitch deckthat made a complex future vision clear, investable, and convincing. The result: 200 million Euros funding for urban air mobility and a pitch that builds trust.
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AWARD WINNING
For the GHV, explain rethought brand, story, and appearance and developed a rebranding that makes orientation, closeness, and trust visible. The work was awarded the German Brand Award for Best Brand Strategy.
MORE CASES
As a leading presentation agency and professional presentation provider, our work ranges from strategic board presentations and sales and pitch decks to town halls, events, and keynotes.
Our clients include national and international brands, corporations, and institutions such as adidas, SAP, Bosch, BMW, Porsche, PUMA, HUGO BOSS, Festo, Merck, ABB, Geberit, STABILO, Vitra, Schaeffler, Herrenknecht, Bechtle, Hapag-Lloyd, MHP, Credit Suisse, the Bundesliga, the German Bundestag, TEDx, OMR, the Karlsruhe Institute of Technology (KIT), and many more.
With explain:
WIN NEW CLIENTS
When offers are complex, sales need more than good arguments. explain develops sales and pitch presentations that clearly demonstrate benefits, build trust, and facilitate decisions.
MOTIVATE EMPLOYEES
People and employees do not follow a strategy they do not understand. explain develops leadership communication that provides orientation, makes change tangible, and activates employees.
CONVINCE INVESTORS
Investors need clarity, substance, and trust. explain translates business models, numbers, and future visions into presentations that make potential visible and convey security.
We are:
SPECIALIZED
explain thinks of C-Level communication not as a slide project, but as a leadership task. Strategy, storyline, presentation, and appearance are combined so that messages become clearer and have an impact in the room.
EXPERIENCED
For over 20 years, explain has been accompanying demanding presentation and communication projects for medium-sized businesses, corporations, and international brands. We know the situations in which clarity, timing, and security are crucial.
EXTRAORDINARY
explain does not develop standard presentations. We create communication moments that stand out, provide orientation, and move people, from the strategic message to visual and personal staging.
Learn more:
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Leading by Presenting
A very personal keynote by explain CEO Jonas Keller about the most important instrument of a CEO and in leadership: Presenting.
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A new kind of agency
How explain turns traditional marketing thinking on its head, a journey from presentation to strategic communication.
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The Business Punk
How explain became the go-to for DAX corporations from a PowerPoint agency and strategically redefined presentations.
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